ad campaign

Noun

Meaning

an organized program of advertisements

Synonyms

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Examples

We didn't realize it at the time, but the release date, the ad campaign and the poster are so important. David Zucker

Everything about it worked, and I don't mean just the movie, but in our experience, we realized there's also a component of luck involved in this business. We had absolutely the most competent people in the studio working on the release and ad campaign. David Zucker

A great ad campaign will make a bad product fail faster. It will get more people to know it's bad. William Bernbach

I never expected to be approached for an ad campaign. Gary Clark, Jr.

When the Mac ad campaign was in full swing, I quickened my pace as I went past certain bus stops. My wife told me that she loyally took a piece of chewing gum off my nose once. Robert Webb

Marketing is selling an ad to a firm. So, in some sense, a lot of marketing is about convincing a CEO, 'This is a good ad campaign.' So, there is a little bit of slippage there. That's just a caveat. That's different from actually having an effective ad campaign. Sendhil Mullainathan

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