astroturfing
Noun
Meaning
astroturfing (uncountable)
(originally US politics, now social media, marketing) The disguising of an orchestrated campaign as a "grass-roots" event – i.e., a spontaneous upwelling of public opinion.
Noun
astroturfing (uncountable)
(originally US politics, now social media, marketing) The disguising of an orchestrated campaign as a "grass-roots" event – i.e., a spontaneous upwelling of public opinion.