Noun
drawcard (plural drawcards)
(UK) Something that attracts customers, visitors, spectators, etc. to a place or an event.
Synonyms: attraction, draw, drawing card
The famous nude artist, Pricasso, who uses his member to paint, was kept busy swishing his "brush" over the canvas. He was quite a drawcard - and many a male observer whipped out his cellphone to take a picture. Pricasso
An "iconic" mountain bike track could be a major tourism drawcard for Dunedin. Source: Internet
“The Great Barrier Reef is the number one drawcard for TNQ and our operators are passionate about sharing this World Heritage area with the world. Source: Internet
Sovereign Hill is Ballarat's biggest tourism drawcard and is consistently rated among one of the best outdoor museums in the world and continues to expand. Source: Internet
The French festival, which has also become a drawcard for tourists, sees a small park in the seaside town filled with 10-foot-tall sculptures made from thousands of tons of citrus fruit. Source: Internet
He said building up computing power, nuclear research and astro-physics would be a drawcard for overseas researchers and investment. Source: Internet