Noun
The condition or quality of being friendly.
Source: Webster's dictionaryI know many fine feathered friends But their friendliness depends on how you do They know many sure fired ways, To find out the one who pays And how you do. Cat Stevens
Undisturbed calmness of mind is attained by cultivating friendliness toward the happy, compassion for the unhappy, delight in the virtuous, and indifference toward the wicked. Patañjali
Winning friends begins with friendliness. Dale Carnegie
Kindness and friendliness become aspects of personalized service or of public relations of big firms, rationalized to further the sale of something. With anonymous insincerity, the Successful Person thus makes an instrument of his own appearance and personality. C. Wright Mills
Your customers are judging every aspect of every transaction and rating everything, from friendliness of people to ease of doing business to quality of product to service after the sale. Jeffrey Gitomer
Do not trust a person who claims to be honest, and never trust exaggerated friendliness. Chinese Proverb