1. hype - Noun
2. hype - Adjective
3. hype - Verb
blatant or sensational promotion
publicize in an exaggerated and often misleading manner
Source: WordNetHype is the awkward and desperate attempt to convince journalists that what you've made is worth the misery of having to review it. Federico Fellini
I'm not a gay man, but I will say this: I get it now. I know what all the hype is about. Kevin James
The moment there's a foreigner in a film it gives a novelty to the script. We make regional films and we need to hype our films. Arin Paul
I love conspiracy theories. I used to just live on it. You know it's all hype and garbage, but you're still really paranoid afterwards. It's fun entertainment. Doug Stanhope
This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves are never really responsible for all of that. That is something that happens to you when you sell millions of records. Holly Johnson
The truth is always more heroic than the hype. Jessica Lynch