Noun
(uncountable) Marketing technology; technology (usually information technology) used for marketing
(countable) A marketing company
Source: en.wiktionary.orgBeyond that, suggests Mihalik, next-generation martech is likely to make it easier to guide users through the buying journey. Source: Internet
I was new to the martech industry when I was hired at Lotame! Source: Internet
Being late to the martech space has its advantages. Source: Internet
Infographic: The Marketing Technology Landscape Learn how to make sense of the current marketing technology landscape with this supergraphic of martech vendors. Source: Internet
In my narrow world of “martech,” early 2009 was particularly stressful. Source: Internet
It sees itself as more of a “madtech” company—a mashup of martech and ad tech. Source: Internet