Noun
old media (uncountable)
(retronym) Media that existed prior to the advent of Internet communication, such as newspapers and radio.
Generally, old media don't die. They just have to grow old gracefully. Guess what, we still have stone masons. They haven't been the primary purveyors of the written word for a while now of course, but they still have a role because you wouldn't want a TV screen on your headstone. Douglas Adams
Generally, old media don't die. Douglas Adams
The plate tectonics of media have shifted where NBC had to become a new media company from an old media company. Carson Daly
It's easy to make fun of AOL's pending purchase of HuffPo. Just like AOL's purchase of TimeWarner, here we have a new media company - Huffington Post - fooling an old media company, AOL, into overpaying for something that has already peaked. Douglas Rushkoff