Oprah effect
Proper noun
Meaning
the Oprah effect
(informal) The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show.
Examples
It’s been called “the Oprah Effect.”
Proper noun
the Oprah effect
(informal) The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show.
It’s been called “the Oprah Effect.”