1. prime time - Noun
2. prime time - Adjective
the hours between 7 and 11 p.m. when the largest tv audience is available
Source: WordNetprime-time
A light bar has been added to the top to simulate front lighting, and the display’s note taking capabilities already seem to be ready for prime time. Source: Internet
After a good beginning – the Feebles sign with a TV chain to appear in a prime-time television show – Bletch confesses to Heidi that he actually hates her and wants to give the main role to Samantha. Source: Internet
Afterwards it became the only Godzilla film to receive a television premiere on a major U.S network, as NBC aired it on prime time television in the summer of 1977, where it was hosted by actor John Belushi dressed in a Godzilla costume. Source: Internet
After a three-season run, the sketch was developed into a half-hour prime time show and was an early hit for Fox, becoming the network's first series to land in the Top 30 ratings in a season (1989–90). Source: Internet
Another exception is on years when CBS airs the Super Bowl or since 2003, alternating years where the AFC Championship Game has the 6:30 p.m. Eastern start time, which is played into prime-time and followed by a special lead-out program. Source: Internet
Adverts from Waitrose, Tesco, Iceland, Asda, Aldi, M&S, Lidl and Co-op will be broadcast alongside an anti-racist message during prime-time slots on Friday. Source: Internet