Noun
product placement (countable and uncountable, plural product placements)
(marketing) A form of advertising where a brand or product is incorporated into non-advertising media such as films.
Digital brand integration is part of the evolution of product placement. It's simply another tool marketers use to get products integrated into shows. If you can put it in a package, we can put it in a show. David Brenner
If you really think about it, when watching television, you have product placement all the time. Jay Chiat