product placement

Noun

Meaning

product placement (countable and uncountable, plural product placements)

(marketing) A form of advertising where a brand or product is incorporated into non-advertising media such as films.

Source: en.wiktionary.org

Examples

Digital brand integration is part of the evolution of product placement. It's simply another tool marketers use to get products integrated into shows. If you can put it in a package, we can put it in a show. David Brenner

If you really think about it, when watching television, you have product placement all the time. Jay Chiat

Close letter words and terms

product of smelting iron ore product offering product owner product portfolio product range product research