The demand for beef in Canada remains strong because I think people in America, in North America, know that we have a very strong food safety system and that our food is safe to eat. Ann Veneman
The US and Europe saw large players in foods by the '50s and '60s; but in India, food has always been a disorganised, fragmented value chain. We believe that India's purchasing power will be food-dominated. The first thing we need is safe to eat food that will, in turn, meet many other needs. Mukesh Ambani