Noun
motivation deriving logically from ethical or moral principles that govern a person's thoughts and actions
Source: WordNetThere is nothing to winning, really. That is, if you happen to be blessed with a keen eye, an agile mind, and no scruples whatsoever. Alfred Hitchcock
It's unpleasant to find that what you had thought of as moral scruples suddenly seem not quite so important in the face of a stack of money. John Varley
I've often thought that my scruples about stealing books were the only thing that stood in the way of my being a really great scholar. Malcolm Bradbury
MacAllister commented recently that Plato was right, that democracy is mob rule, that the voters can be counted on consistently to find the candidate with the fewest scruples and put him in office. Jack McDevitt
You think me ambitious: ambition, alas! is composed of more rugged materials. If I were ambitious, I should not for so many years have been a prey to all the hell of conscientious scruples. Horace Walpole
Modern capitalism has as little use for liberum arbitrium [undisciplined] persons as laborers as it has for the businessman fully without scruples in the running of his company. Max Weber