spamdexing
Noun
Meaning
spamdexing (uncountable)
(SEO) The inclusion of deliberately misleading terms on a website in order to manipulate its ranking in a search engine.
Examples
Also, people working for a search-engine organization can quickly block the results-listing from entire websites that use spamdexing, perhaps alerted by user complaints of false matches.
Spam targeting search engines (spamdexing) main Spamdexing (a portmanteau of spamming and indexing) refers to a practice on the World Wide Web of modifying HTML pages to increase their chances of high placement on search engine relevancy lists.
Once Google came on the scene, that all changed – Google developed a page ranking system that fought against spamdexing quite well, discounting spam sites and awarding true, relevant websites with high page rankings.
Many modern search engines modified their search algorithms to try to exclude web pages utilizing spamdexing tactics.
Many search engines check for instances of spamdexing and will remove suspect pages from their indexes.
Some of them resort to spamdexing, often unbeknownst to their clients.