puffery Synonyms

tabloid journalism rodomontade rhetoric raving pushing puff publicity propaganda praise plug pitch pap overstatement notice sensationalism simpering sales talk public relations overemphasis reclame snow job ingratiation yellow journalism hype ballyhoo buildup promotion wheedling venditation nonsense magniloquence buncombe bravado braggardism boost bombast boasting bluster bluff blarney aggrandizement aggrandization advertisement advertising cajolery commercial magnification jactancy hyperbole grandiloquence