halo car
Noun
Meaning
halo car (plural halo cars)
A flagship car model used to bring prestige to a mark or brand of autos, through the halo effect, by symbolic association with other car models and the brand itself.
Noun
halo car (plural halo cars)
A flagship car model used to bring prestige to a mark or brand of autos, through the halo effect, by symbolic association with other car models and the brand itself.